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What makes a message compelling?
What does it take to be compelling? To compel means to bring about something forcefully, but to be compelling has a much more desirable...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 9, 20193 min read


What makes a message memorable?
As communicators, we won’t be effective if an audience can’t remember our message. Being memorable is essential to successful communication. What do we know about memory, and how can we use that knowledge to make communication memorable?

Barbara Mayfield, MS, RDN, LD, FAND
Jul 19, 20193 min read


5 ways to connect with your audiences
An audience needs to feel a connection with the communicator before they are ready to attend, listen, learn, and act on a message. They need to feel understood. They need to feel like they share common ground with you. They must believe that you are going to meet a need or solve a problem they have.

Barbara Mayfield, MS, RDN, LD, FAND
Apr 19, 20193 min read


Have you heard the one about…?
… the Italian chef? He pasta way. Could you use a good laugh? So could I! The more often the better. Laughter is good medicine We all...

Barbara Mayfield, MS, RDN, LD, FAND
Nov 16, 20182 min read


Command your audience
Have you ever attended a presentation in which the audience was NOT engaged and became disruptive, or at best, was simply not paying...

Barbara Mayfield, MS, RDN, LD, FAND
Nov 2, 20183 min read


Do your presentations sink or swim? Bring visual aids to the rescue!
What do you think is illustrated with the visual aid depicted in the photo? Did you guess BMI (Body Mass Index)? How can I use a visual...

Barbara Mayfield, MS, RDN, LD, FAND
Sep 28, 20184 min read


Want to go further faster?
Find someone to be your coach! Coaching… what images does that word bring to mind? Your child’s soccer coach demonstrating a move or...

Barbara Mayfield, MS, RDN, LD, FAND
Sep 14, 20183 min read


Take your presenting from good to great
Presentation skills are essential in today’s workplaces, organizations, and via digital channels. Whether you present in person or...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 24, 20182 min read


Does delivery account for 90% of presentation success?
Have you ever heard the statement that presentation effectiveness is only 10% from content and 90% comes from your delivery? Is that...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 17, 20184 min read


Can you answer that?
The Q&A can be one of the most dreaded parts of a presentation. Why? Because we fear we might not know how to respond to a difficult...

Barbara Mayfield, MS, RDN, LD, FAND
May 11, 20183 min read


Hello, my name is…
Calling audience members by name gains attention and solicits participation. It builds connections between presenter and audience and among audience members.

Barbara Mayfield, MS, RDN, LD, FAND
Apr 13, 20182 min read


Something Good is Coming …
What draws you in to pay attention to a speaker or keep reading a blog post? Effective openings arouse your attention by appealing to...

Barbara Mayfield, MS, RDN, LD, FAND
Mar 23, 20183 min read


Build your presentation confidence
One of the main benefits of building presentation skills is enhanced confidence, which in turn enhances your effectiveness as a speaker....

Barbara Mayfield, MS, RDN, LD, FAND
Mar 16, 20184 min read


5 ways to stand out from the crowd
Did you know that the average consumer is exposed to as many as 10,000 brand messages each and every day? That’s what the American...

Barbara Mayfield, MS, RDN, LD, FAND
Mar 2, 20182 min read


Do you accept or reject?
When we block the ideas of others we stop the flow of ideas. When we accept the ideas of others we keep the ideas flowing and agree to save the evaluation for later. In improv this is called “accepting offers.” It enhances collaboration and problem solving.

Barbara Mayfield, MS, RDN, LD, FAND
Dec 15, 20172 min read


What does it take to be a successful communicator?
Successful nutrition communicators possess more than the required knowledge and skills. They demonstrate specific characteristics.

Barbara Mayfield, MS, RDN, LD, FAND
Dec 1, 20172 min read


You CAN overcome stage fright!
Your mouth goes dry. Your skin flushes. You break out in a sweat. Your knees knock. Your heart races. You can’t catch your breath. You...

Barbara Mayfield, MS, RDN, LD, FAND
Oct 13, 20172 min read


What is your “14er”?
This afternoon, my husband and oldest son, along with 12 other adventurers, are taking off from Indiana to drive more than 20 hours to...

Barbara Mayfield, MS, RDN, LD, FAND
Sep 1, 20172 min read


And the award goes to...
This week at my local Toastmasters meeting I stepped way outside my comfort zone… I gave my first ever humorous speech. I shared the...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 18, 20172 min read


Sew many virgins of Miss Communication
Let’s meet 10 of them: Starting with Miss Understanding, when what you said and what I thought you said are NOT the same. Much like the...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 11, 20172 min read
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