Marketing principles can be implemented by those in health professions as well as those in business and can be used to "sell" health.

Communication expertise is essential for nutrition professionals to make a difference and have an impact.

One of the biggest frustrations of credentialed food and nutrition professionals is helping the audiences they serve to make sense of the...

When you belong to a group that needs to make a decision or solve a problem, how do you go about that process? Is there one person who...

Dear Aunt Betty, Thank you for the socks. Love, Billy. Did you write thank you notes for gifts when you were growing up? Back in the...

Do you consider yourself a good multi-tasker? How many things can you juggle successfully at the same time without dropping one or more? Learn the pitfalls of multitasking and how to be more attentive.

Following five tips will make all the difference in how effectively you can reach an audience and the impact your message can make:

Meet Miss Perception, also known as “Did I hear or read that correctly?” Miss Perception is a contestant in my “Mis-Communication”...

What does it take to be compelling? To compel means to bring about something forcefully, but to be compelling has a much more desirable...

For most of human history, conversations took place face-to-face. Then, in the late 19th century, with the invention of the telephone,...

Recently, my husband had a medical test in which the result read: “The trachea bronchial tree and esophagus are grossly unremarkable.” In...

When I ask audiences to select their top challenge in creating effective messages, what do you think they pick? Being more...

An audience needs to feel a connection with the communicator before they are ready to attend, listen, learn, and act on a message. They need to feel understood. They need to feel like they share common ground with you. They must believe that you are going to meet a need or solve a problem they have.

Communicating effectively is a challenge. Miscommunication is rampant – we misunderstand, misinterpret, misspell, mispronounce, and more....

When I was young, a favorite feature in newspapers and magazines was “Ripley’s Believe It or Not” fun fact cartoon. It was fascinating to...

In today’s world of instant messaging, texting, email, and social media, have we lost the art of having honest-to-goodness, face-to-face...

What do you think is illustrated with the visual aid depicted in the photo? Did you guess BMI (Body Mass Index)? How can I use a visual...

Adult audiences share several core characteristics that are important to account for when designing communication.