For communication to be successful, it must be audience-focused. For communication to be audience-focused, it requires a needs assessment.

Most people fail at communication because they fail to hit the target. Many people fail to even have a target. The target is the specific audience for a message. Creating audience-focused communication is the key to success.

For an audience to attend to, engage with, and act upon a message, they must trust the communicator. Strong audience connections build and strengthen trust. When communicating about science, those audience connections matter. Now more than ever.

Effective communication is essential for excellence in nutrition practice because everything nutrition professionals do involves communication.

Maintaining composure and positivity and demonstrating respect go a long way in handling every type of difficult audience situation. This post explores how to deal with different types.

This post shares an excerpt from Communicating Nutrition: The Authoritative Guide about audience management and the importance of being fully present.

No matter the way a question comes to us, answering effectively is best accomplished by following six smart steps.

Misinformation is wrong or misleading information. In this post, we will explore a helpful strategy for managing misinformation.

Who are you teaching? How does their current role affect their readiness to learn and what are the situations and problems of concern?

Andragogy is the art and science of helping adults learn. Helping adults learn is embedded in dietetics practice.

To know whether communication is clear to an audience requires listening. Active listening. This post explores why, when and how.

When you hear the word “influencer,” what comes to mind? In today’s social media-saturated world, the word influencer has come to mean...

Audience engagement is essential for effective communication, especially in presentations. As described in Chapter 20 of Communicating...

What are the various ways you could finish this sentence: “I am _____________”? Consider that the words we use define us. We often fill...

What creates effective communication? This series of posts shares 8 key principles. Thus far, we have covered the first five:...

What creates effective communication? In this series of posts, I am proposing 8 principles. So far, we have covered the first four:...

What creates effective communication? I propose 8 principles are involved. So far, we have covered three: Communication is relational ....

Audience-focused communication feels tailor-made. The audience feels seen and heard and in turn, attends to, engages with, and takes action on the message. Effective communication.

Context can take many forms, depending on the message and the audience. Some of the ways nutrition is best put into context is by making sure the audience understands it in the context of their body, their lifestyle, and their environment.

The answer to this question: “What creates effective communication?” is fundamental for anyone seeking to improve their communication...