top of page
Search


Want to create communication that makes a difference? Plan an effective delivery.
Your message is crafted and your channels are chosen; how will you deliver the message to your audience for the greatest impact? You want...

Barbara Mayfield, MS, RDN, LD, FAND
Dec 31, 20212 min read
43 views
0 comments


Which channels are your best choice? Answer just 3 questions.
With so many channels to pick from, how do you choose? Should you deliver your message via live presentation, virtual webinar, brochure,...

Barbara Mayfield, MS, RDN, LD, FAND
Dec 24, 20213 min read
59 views
0 comments


Make your messages remarkable! Achieve the 3 M's of impact.
What type of messages do you want to create? Messages audiences find understandable and relatable, or ones that confuse? Messages...

Barbara Mayfield, MS, RDN, LD, FAND
Dec 17, 20212 min read
41 views
0 comments


Want strong messages that make a difference? Build them on solid evidence.
Effective nutrition communicators craft messages that are evidence-based. As credentialed food and nutrition professionals, we have the...

Barbara Mayfield, MS, RDN, LD, FAND
Dec 10, 20212 min read
60 views
0 comments


Trying to communicate more effectively? Know your why and your big idea.
Effective communication is not just thrown together, it is strategically created. By following the 10 Steps to Creating Compelling...

Barbara Mayfield, MS, RDN, LD, FAND
Dec 3, 20213 min read
69 views
0 comments


Want to know the secret to creating better content? Know your audience.
Creating effective communication hinges on one essential step more than any other. That step involves knowing and understanding your...

Barbara Mayfield, MS, RDN, LD, FAND
Nov 19, 20213 min read
85 views
0 comments


Who is my audience?
When creating communication, can your audience be “everyone”? No. Messages can only be effective when targeted to an audience. Therefore,...

Barbara Mayfield, MS, RDN, LD, FAND
Nov 12, 20213 min read
65 views
0 comments


Creating Communication? Follow these steps.
When you are creating communication, where do you begin? Do you start with deciding which channel to use? Or, what your message is? Or,...

Barbara Mayfield, MS, RDN, LD, FAND
Nov 5, 20212 min read
61 views
0 comments


5 lessons from a global pandemic
What do tragedies and hardships teach us? Do we come out stronger and more resilient, or are we more defeated and divided? Historical...

Barbara Mayfield, MS, RDN, LD, FAND
Sep 10, 20213 min read
18 views
0 comments


Top 20 Communication Quotes of all Time
What makes communication effective? What are the qualities of an effective communicator? To answer these questions, I searched for words...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 20, 20212 min read
351 views
0 comments


5 Tips for Overcoming Bias
Discrimination, prejudice, unequal treatment, harassment – just a few of the negative consequences resulting from the biases humans hold...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 13, 20213 min read
803 views
0 comments


Biased? Not me!
What does it mean to be biased? Am I biased? Are you biased? If we are honest we must acknowledge that we all have biases. Biases are...

Barbara Mayfield, MS, RDN, LD, FAND
Aug 6, 20214 min read
124 views
0 comments


Casting a vision requires focus
How do you feel when a problem you are dealing with or an initiative you are leading becomes overwhelming? The list of things to do keeps...

Barbara Mayfield, MS, RDN, LD, FAND
Jun 25, 20213 min read
10 views
0 comments


Do others know you care?
How do we demonstrate to an audience that we care… about them? First, we seek to understand. Second, we demonstrate empathy.

Barbara Mayfield, MS, RDN, LD, FAND
Jun 18, 20213 min read
44 views
0 comments


4 skills for effective leaders
What does it take to be an effective leader? Well… it depends. There is no one formula or sequence of steps to follow but rather a skill...

Barbara Mayfield, MS, RDN, LD, FAND
May 28, 20213 min read
25 views
0 comments


Don’t fear evaluation – embrace it!
The mere thought of evaluation can be fear-producing. Memories of bad test scores, nerve-wracking performance appraisals, negative...

Barbara Mayfield, MS, RDN, LD, FAND
Apr 29, 20213 min read
31 views
0 comments


What comes first: facts or feelings?
When delivering communication in a crisis, what does your audience need first… an accounting of the facts, or, an expression of empathy...

Barbara Mayfield, MS, RDN, LD, FAND
Apr 23, 20213 min read
19 views
0 comments


What can the Titanic teach us?
Crises are events and situations that turn our lives upside down. They include natural disasters, health scares, economic upheavals,...

Barbara Mayfield, MS, RDN, LD, FAND
Apr 16, 20215 min read
39 views
0 comments


What does it take to influence or persuade?
Who comes to mind when you hear the word "influencer"? What does it mean to be an "influencer" and why are they so persuasive? The term...

Barbara Mayfield, MS, RDN, LD, FAND
Apr 9, 20212 min read
160 views
0 comments


That isn’t what I meant!
Have you ever needed to say "That isn't what I meant!"? We all have. We have all been like Miss Information. Who is Miss Information?...

Barbara Mayfield, MS, RDN, LD, FAND
Apr 2, 20212 min read
45 views
0 comments
bottom of page