Have you ever completed a project at the last minute? Most of us have. Maybe you’re one of those people who claim to do their best work...

Your message is crafted and your channels are chosen; how will you deliver the message to your audience for the greatest impact? You want...

With so many channels to pick from, how do you choose? Should you deliver your message via live presentation, virtual webinar, brochure,...

Learn the 7 steps to craft a message and make an outline.

Effective nutrition communicators craft messages that are evidence-based. As credentialed food and nutrition professionals, we have the background and training to review nutrition research and translate the findings into messages that make a difference in the lives of our audience members.

The messages you create and the channels you use to communicate must be tailored to the needs, concerns, desires, values, and behaviors of your target audience to effectively reach them, grab their attention, engage them, and lead to positive change.

When creating communication, can your audience be “everyone”? No. Messages can only be effective when targeted to an audience. Therefore,...

Effective nutrition communication is well planned and executed. To assist you in designing your communication projects effectively, I created an eBook, titled “10 Steps to Creating Compelling Communication.”

Defining moments shape each generation. When we develop communication, we must consider these defining moments.

As Communicating Nutrition: The Authoritative Guide becomes a reality – I reflect on my “why” for writing... It was to leave a legacy.

How is writing a book like birthing a baby? Which one takes longer? Read how Communicating Nutrition came into being.

Applauding and reflecting on achievements helps us learn, grow, and set new goals. What have I learned from 3 years of blogging?

Video is the preferred way to consume content online. Creating high-impact video is easier than ever with these 5 tips.

Food journalism is about life, culture, and today’s cutting-edge issues, addressed through the lens of food.

Virtual communication has replaced in-person during our pandemic-induced quarantine. To be successful, we must still effectively connect.

Winston Churchill described "eating your words" to be a wholesome diet. Here's my story of when I had to "eat my words." Never say never.

Crisis communication saves lives. Communicate promptly, accurately, clearly, and calmly. Be an essential resource.

Marketing principles can be implemented by those in health professions as well as those in business and can be used to "sell" health.

Communication expertise is essential for nutrition professionals to make a difference and have an impact.

One of the biggest frustrations of credentialed food and nutrition professionals is helping the audiences they serve to make sense of the...